Ecological and social sustainability are at the center of our economic activities. We want to offer you sustainable shirts that you can wear for a long time and with a clear conscience.

"Sustainability" is now a common and often used term in the fashion industry. By offering high-quality, long-lasting shirts in organic quality, which are manufactured under fair and transparent conditions, we give this term content and value.


Quality and longevity
In order for our clothes to be worn for a long time, we rely on high quality standards in the selection of raw materials, fabrics and the manufacturing of clothing. We work with the best weaving and shirt manufacturers in Europe.
Timeless design
We pay attention to timelessness in the choice of fabrics, color designs, patterns and cuts. Our products does not stand up to every trend.
We use natural materials such as cotton or linen as the basis for our fabrics. Our cotton and linen materials are grown organically. Organic farming does not use genetically modified seeds. The use of synthetic fertilizers and pesticides is replaced with plant-based fertilizers and organic pesticides. Crop rotation is practiced. This preserves soil fertility in the growing areas and protects the health of farmers. Find here a detailled blog post about the ecological and social advantages of the use of organic cotton.
When dyeing, weaving and equipping the shirt fabrics, our suppliers meet the highest standards. They do not use agents that are harmful to humans and the environment and ensure controlled wastewater treatment.
Our buttons and collar stays are made of renewable natural materials such as corozo or wood.
We produce in Europe and keep the transport routes as small as possible.
Respect and fairness
We respect nature, the people behind our clothing, our customers, suppliers and ourselves. We rely on long-term cooperation with our customers and partners. Our partners must adhere to social standards towards their employees.
We want to know as much as possible about the origin of our materials and their processing and pass on this knowledge. You should know the companies, places and people who make your clothes. Here you can find out more about our partners.

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